Content analytics made easy Parse ly gives creators, marketers and developers the tools to understand content performance, prove content value, and deliver tailored content experiences that drive meaningful results

OUR CUSTOMERS GET RESULTS

Act on immediate insights or historical analysis

*Parse.ly is the new measure of content value. Do you work in content marketing, digital media, audience development, corporate communications, or any other role in which your company's content is central to business goals and audience growth? If so, you want a way to win with your content. And Parse.ly can help. .

Use real-time data to keep a pulse on your current readership Leverage historical analysis to get a clear picture of what happened in the past and use it to plan for the future

See the whole picture

With over 30 unique attention metrics, subscriber tracking, and segmentation at your disposal, Parse ly gives you everything you need Stop worrying about whether you're tracking the right things, and focus on acting instead of analyzing

Combine your metrics with audience segmentation

"The ability to break things down by region—especially when cross-referenced against Parse ly's range of metrics like users, engaged time, social referrals and interactions—is priceless," said Adam Blenford, Managing Editor of Digital in Europe at Bloomberg

Track your products in one place

Get the complete overview of where your audience is coming from (including web, iOS, Android, AMP, Facebook Instant, Tweets, and Apple News) and what content they're engaging with (whether it's text, audio, or video)

WHAT CUSTOMERS ARE SAYING

Parse ly offers us a pretty unique view of our active subscribers because we don’t have any other tools that actively track of retention

Decisions are made on newsroom coverage with more data, and our editors have a better understanding of what readers want to read

We chose Parse ly because it's so user-friendly, especially for an editor who wants to be able to report on how their content is doing right away

COMPANIES USING PARSE.LY EVERY DAY

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