• PPC Budget Pacing Software Automatically pace and manage your monthly Google Ads budgets quickly, easily, and affordably
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PPC Budget Pacing Software

Automatically pace and manage your monthly Google Ads budgets quickly, easily, and affordably

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*AdLantern cuts to the heart of a core, unchanging problem for digital marketers: budget management. By eliminating tedious busy work - having to pace and recalculate monthly budgets each day - we're creating more time and peace of mind, which in turn allows marketers to be better at their jobs and focus on adapting to a changing marketplace. This allows them to build relationships, form strategies, and deliver the best results they can for their clients.

What are AdLantern's features?

View your set budget for the current month to plan out your daily distribution and goals

Set your monthly target spend, and let us automatically adjust your daily campaign spend

Evenly distribute your montly advertising budget with options to customize specifics

Compare actual vs expected spend to determine ahead, behind, or on-pace status

What can you do with AdLantern?

Whether you need to customize the days you post on, or you need a solution for different types of ad campaigns, you're covered

Set and customize campaign budgets

Set minimum spend based on CPC

Add single, shared, fixed, or fluid budgets

Run short or long-term campaigns

Introducing AdLantern: Why We Built a Budget Pacing Tool

Want to know why we created a new budget pacing tool to help digital marketers manage their Google Ads budgets? We’d love to tell you!

What are our customers saying?

With AdLantern, we are solving the problem of managing PPC budgets within Google Ads Within the AdLantern platform we are able to set a budget for the month for all our accounts and campaigns AdLantern then sets a daily budget based on the days left in the month and evenly spreads out the spend without going over budget The ease of use and the continual updates the developers make on the site are great You literally add one script to your MCC account in Google and AdLantern takes care of the rest

We were spending at least 10 hours per month managing all of our clients' budgets in Google Ads It was a tedious process that took forever, and there was always room for error Our budget management limitations prevented us from being able to take on bigger clients because everything had to be done by hand After we we started using AdLantern, we freed up so much time in our management process and cleared up some process issues, we've been able to take on larger clients after we show them how efficiently we manage their budgets Plus, the affordability and ease-of-use of the platform makes it great for our needs, too